Western Forage Territory Manager

Barenbrug USA has an immediate opening for a full-time Professional Forage Territory Manager for the Western Region of the USA. Barenbrug USA is part of the worldwide Royal Barenbrug Group that has been a leader in grass breeding, production and marketing for more than 109 years. In the US, we service the professional turf and forage industry and the retail consumer products business. Barenbrug USA is also a leading exporter of grass and legume species. www.barusa.com


The Professional Territory Manager Position is a leadership sales position with stable sales performance and great increase potential. The Barenbrug Product Portfolio and Marketing is very applicable to the region with high visibility and product development support. Customer base is made up of long time sustained business partnerships and newly developing customer relationship opportunities.



  • Responsibilities for the Territory Manager include;
    • Managing distributors and working with customer sales reps
    • Working closely with University personnel and industry agents
    • Increasing Barenbrug brand awareness with the producers of the market
    • Providing agronomic support for distributor reps, dealers, and producers
    • Increase sales of Barenbrug products in the West
    • Develop and manage the Territory sales, accounts receivable and sales expenditures
    • Establish, implement and monitor growth sales plan for territory
    • Prospect and develop relationships with prospective customers
    • Create orders and coordinating product availability
    • Analyze customer needs and market trends
    • Work with Barenbrug staff to develop new products
    • Participate in industry related activities
    • Stay abreast of Forage Grass research at University level
    • Develop, execute and support brand building programs



  • Passion to excel with a positive attitude
  • S College degree with industry experience preferred
  • Background in the forage/beef/dairy industry
  • Read, speak and understand English
  • Experience with the Microsoft Excel, Office, and PowerPoint
  • Consultation, presentation, and written communication skills


Compensation will be based on experience and includes a full benefit package.


If you are interested in this position and meet the qualifications, please send your resume and cover letter to jburns@barusa.com